Discovering the Soul of Service by Leonard L. Berry
In Triannual II, we’ll work through engagement and experience, taking ownership of every encounter to help retain and attract both patients and employees.
In this book, Leonard L. Berry helps demonstrate the essential function of great customer service as our only means of differentiating ourselves from the competition.
About the Book
“In a world where customers regard flawless products as a given, service is the key differentiator between competitors in any field.
From Berry’s exacting study of fourteen mature, highly successful, labor-intensive companies comes an astonishing revelation: the single most important factor in building a lasting service business is not a matter of savvy business practice, but of humane values. In all fourteen award-winning companies — Bergstrom Hotels, The Charles Schwab Corporation, Chick-fil-A, The Container Store, Custom Research Inc., Dana Commercial Credit, Dial-A-Mattress, Enterprise Rent-A-Car, Midwest Express Airlines, Miller SQA, Special Expeditions, St. Paul Saints, USAA, and Ukrop’s Super Markets — values-driven leadership connects with strategic focus, executional excellence, control of destiny, trust-based relationships, generosity, investment in employee success, acting small, and brand cultivation to drive customer satisfaction, innovation, and growth.
Dedicating a chapter to each of these nine drivers, this book is the most far-reaching and insightful vision ever presented of the principles and step-by-step actions that continuously bring success to life in a company.
Berry’s comprehensive model reveals the soul that underlies the strategies and day-to-day operations of great service companies, guiding the thousands of daily decisions of individual employees. Clear, compelling, pathbreaking, Discovering the Soul of Service is essential reading for managers everywhere.“
-Description from Amazon
Order the Book
The book is available from Amazon.
We’ll elaborate on the importance of exceptional customer service at Triannual II.